Behr → Benjamin Moore
Benjamin Moore equivalent of Behr Prime Purple T15-13
The closest Benjamin Moore colour is Seduction (1399), at ΔE 4.81 — close.
Seduction is the closest Benjamin Moore makes, but at ΔE 4.81 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.
Why people switch between Behr and Benjamin Moore
Most people comparing Behr to Benjamin Moore are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.
How close Seduction really is
- Delta E (CIEDE2000)
- 4.81close
- LRV
- 14.36Behr is 14
- Hex
- #6C598D#656293 in Behr
The candidate is darker, more saturated, with a small hue shift.
Behr and Benjamin Moore publish LRV against their own measurements, and here the two disagree with the swatches: Seduction reads slightly darker than Prime Purple in colour space while carrying the higher published LRV. Treat LRV as comparable within a brand, not across two.
Other Benjamin Moore options
Worth knowing if Seduction is discontinued locally, or if you want to shift the colour slightly warmer or cooler.
- Bistro Blue 1421ΔE 4.81 · close · The candidate is darker, more saturated, with a small hue shift. Its LRV is 0.7 points lower.
- Fancy Pants CSP-525ΔE 5.18 · noticeably different · The candidate is darker, more muted, with a small hue shift. Its LRV is 0.6 points higher.
- Mauve Bauhaus 1407ΔE 5.41 · noticeably different · The candidate is darker, more saturated, with a small hue shift. Its LRV is 1.2 points lower.