Behr → Benjamin Moore
Benjamin Moore equivalent of Behr Vintage Merlot ICC-110
The closest Benjamin Moore colour is Carter Plum (CW-355), at ΔE 2.69 — very close.
Carter Plum is the closest Benjamin Moore makes, but at ΔE 2.69 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.
Why people switch between Behr and Benjamin Moore
Most people comparing Behr to Benjamin Moore are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.
How close Carter Plum really is
- Delta E (CIEDE2000)
- 2.69very close
- LRV
- 10.07Behr is 8
- Hex
- #734450#763D4B in Behr
The candidate is lighter, more muted, with a small hue shift. Its LRV is 2.1 points higher.
Other Benjamin Moore options
Worth knowing if Carter Plum is discontinued locally, or if you want to shift the colour slightly warmer or cooler.
- Cranberry Cocktail 2083-20ΔE 3.11 · very close · The candidate is lighter, more saturated, with a small hue shift. Its LRV is 1.8 points higher.
- Modern Romance CSP-435ΔE 3.37 · very close · The candidate is lighter, more saturated, with a small hue shift. Its LRV is 3.4 points higher.
- Radicchio CC-32ΔE 3.37 · very close · The candidate is darker, more muted. Its LRV is 0.7 points lower.
Matches in every other brand
See Behr Vintage Merlot ICC-110 matched across all 13 brands →