Behr → Magnolia Home
Magnolia Home equivalent of Behr Vintage Merlot ICC-110
The closest Magnolia Home colour is By the Fireplace (JG-29), at ΔE 6.93 — noticeably different.
Magnolia Home does not make this colour. By the Fireplace is the closest option at ΔE 6.93, which is a visibly different colour. If the match matters, have Magnolia Home custom-tint to the Behr formula instead of substituting.
Why people switch between Behr and Magnolia Home
Most people comparing Behr to Magnolia Home are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.
How close By the Fireplace really is
- Delta E (CIEDE2000)
- 6.93noticeably different
- LRV
- 5.84Behr is 8
- Hex
- #732E33#763D4B in Behr
The candidate is darker, more saturated, with a small hue shift. Its LRV is 2.2 points lower.
This is the closest option, but it is visibly different. Consider a custom mix if accuracy matters.
Sampled from manufacturer image — treat the swatch above as indicative and confirm against a physical sample.
Other Magnolia Home options
Worth knowing if By the Fireplace is discontinued locally, or if you want to shift the colour slightly warmer or cooler.
- Create JG-28ΔE 7.33 · noticeably different · The candidate is lighter, more saturated, with a small hue shift.
- Mountain Currant MH-05ΔE 11.37 · different · Nearly the same lightness, more muted, with a small hue shift.
- Moody Fig CC-04ΔE 11.67 · different · The candidate is darker, more muted, with a small hue shift. Its LRV is 1.5 points lower.
Matches in every other brand
See Behr Vintage Merlot ICC-110 matched across all 13 brands →