Benjamin Moore → Behr
Behr equivalent of Benjamin Moore Wild Mulberry CSP-475
The closest Behr colour is Blackberry Jam (S100-6), at ΔE 2.20 — very close.
Blackberry Jam is the closest Behr makes, but at ΔE 2.20 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.
Why people switch between Benjamin Moore and Behr
Most people comparing Benjamin Moore to Behr are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.
How close Blackberry Jam really is
- Delta E (CIEDE2000)
- 2.20very close
- LRV
- 13Benjamin Moore is 14.03
- Hex
- #6F5F70#6B5E6B in Benjamin Moore
The candidate is lighter, more saturated. Its LRV is 1.0 points lower.
Benjamin Moore and Behr publish LRV against their own measurements, and here the two disagree with the swatches: Blackberry Jam reads slightly lighter than Wild Mulberry in colour space while carrying the lower published LRV. Treat LRV as comparable within a brand, not across two.
Other Behr options
Worth knowing if Blackberry Jam is discontinued locally, or if you want to shift the colour slightly warmer or cooler.
- Urban Legend N100-6ΔE 3.60 · close · The candidate is darker, more muted, with a small hue shift. Its LRV is 3.0 points lower.
- Fashionista N560-6ΔE 3.62 · close · The candidate is lighter, more muted, with a small hue shift. Its LRV is 2.0 points lower.
- Plush Purple S570-7AΔE 4.32 · close · The candidate is darker, more muted, with a small hue shift. Its LRV is 3.0 points lower.
Matches in every other brand
See Benjamin Moore Wild Mulberry CSP-475 matched across all 13 brands →