Sherwin-Williams Equivalent of Benjamin Moore Seduction 1399

Benjamin Moore → Sherwin-Williams

Sherwin-Williams equivalent of Benjamin Moore Seduction 1399

The closest Sherwin-Williams colour is African Violet (SW 6982), at ΔE 2.29 — very close.

SeductionBenjamin Moore · 1399
African VioletSherwin-Williams · SW 6982

African Violet is the closest Sherwin-Williams makes, but at ΔE 2.29 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.

Why people switch between Benjamin Moore and Sherwin-Williams

Most people comparing Benjamin Moore to Sherwin-Williams are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.

How close African Violet really is

Delta E (CIEDE2000)
2.29very close
LRV
10.78Benjamin Moore is 14.36
Hex
#665385#6C598D in Benjamin Moore

The candidate is darker, more muted. Its LRV is 3.6 points lower.

Other Sherwin-Williams options

Worth knowing if African Violet is discontinued locally, or if you want to shift the colour slightly warmer or cooler.

  • Passionate Purple SW 6981ΔE 5.32 · noticeably different · Nearly the same lightness, with a small hue shift. Its LRV is 2.4 points lower.
  • Clematis SW 6831ΔE 5.38 · noticeably different · The candidate is lighter, more muted, with a small hue shift. Its LRV is 1.6 points higher.
  • Forget-Me-Not SW 6824ΔE 5.80 · noticeably different · The candidate is lighter, more muted, with a small hue shift. Its LRV is 1.5 points higher.

Matches in every other brand

See Benjamin Moore Seduction 1399 matched across all 13 brands →