Sherwin-Williams Equivalent of Benjamin Moore Madison Avenue 759

Benjamin Moore → Sherwin-Williams

Sherwin-Williams equivalent of Benjamin Moore Madison Avenue 759

The closest Sherwin-Williams colour is Surfin' (SW 9048), at ΔE 2.17 — very close.

Madison AvenueBenjamin Moore · 759
Surfin'Sherwin-Williams · SW 9048

Surfin' is the closest Sherwin-Williams makes, but at ΔE 2.17 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.

Why people switch between Benjamin Moore and Sherwin-Williams

Most people comparing Benjamin Moore to Sherwin-Williams are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.

How close Surfin' really is

Delta E (CIEDE2000)
2.17very close
LRV
46.19Benjamin Moore is 47.26
Hex
#73C0D2#6BC0CE in Benjamin Moore

Nearly the same lightness, more muted, with a small hue shift. Its LRV is 1.1 points lower.

Benjamin Moore and Sherwin-Williams publish LRV against their own measurements, and here the two disagree with the swatches: Surfin' reads slightly lighter than Madison Avenue in colour space while carrying the lower published LRV. Treat LRV as comparable within a brand, not across two.

Other Sherwin-Williams options

Worth knowing if Surfin' is discontinued locally, or if you want to shift the colour slightly warmer or cooler.

  • Rapture Blue SW 6773ΔE 2.34 · very close · The candidate is lighter, more muted, with a small hue shift.
  • Nautilus SW 6780ΔE 2.70 · very close · The candidate is darker, more muted, with a small hue shift. Its LRV is 5.4 points lower.
  • Fountain SW 6787ΔE 3.93 · close · The candidate is darker, more saturated, with a small hue shift. Its LRV is 7.8 points lower.

Matches in every other brand

See Benjamin Moore Madison Avenue 759 matched across all 13 brands →