Benjamin Moore → Sherwin-Williams
Sherwin-Williams equivalent of Benjamin Moore China Red CW-310
The closest Sherwin-Williams colour is Roycroft Adobe (SW 0040), at ΔE 2.70 — very close.
Roycroft Adobe is the closest Sherwin-Williams makes, but at ΔE 2.70 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.
Why people switch between Benjamin Moore and Sherwin-Williams
Most people comparing Benjamin Moore to Sherwin-Williams are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.
How close Roycroft Adobe really is
- Delta E (CIEDE2000)
- 2.70very close
- LRV
- 17.42Benjamin Moore is 18.69
- Hex
- #A76251#AF5C4A in Benjamin Moore
Nearly the same lightness, more muted. Its LRV is 1.3 points lower.
Benjamin Moore and Sherwin-Williams publish LRV against their own measurements, and here the two disagree with the swatches: Roycroft Adobe reads slightly lighter than China Red in colour space while carrying the lower published LRV. Treat LRV as comparable within a brand, not across two.
Other Sherwin-Williams options
Worth knowing if Roycroft Adobe is discontinued locally, or if you want to shift the colour slightly warmer or cooler.
- Peppery SW 6615ΔE 2.86 · very close · Nearly the same lightness, more saturated, with a small hue shift. Its LRV is 1.8 points lower.
- Foxy SW 6333ΔE 3.08 · very close · Nearly the same lightness, more muted, with a small hue shift. Its LRV is 1.7 points lower.
- Jalapeño SW 6629ΔE 3.20 · very close · The candidate is darker, more saturated, with a small hue shift. Its LRV is 2.8 points lower.
Matches in every other brand
See Benjamin Moore China Red CW-310 matched across all 13 brands →