Sherwin-Williams → Benjamin Moore
Benjamin Moore equivalent of Sherwin-Williams Red Door SW 2910
The closest Benjamin Moore colour is Heritage Red (HC-181), at ΔE 5.71 — noticeably different.
Benjamin Moore does not make this colour. Heritage Red is the closest option at ΔE 5.71, which is a visibly different colour. If the match matters, have Benjamin Moore custom-tint to the Sherwin-Williams formula instead of substituting.
Why people switch between Sherwin-Williams and Benjamin Moore
Most people comparing Sherwin-Williams to Benjamin Moore are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.
How close Heritage Red really is
- Delta E (CIEDE2000)
- 5.71noticeably different
- LRV
- 10.26Sherwin-Williams is 8.77
- Hex
- #990A14#AC0000 in Sherwin-Williams
The candidate is darker, more muted, with a small hue shift. Its LRV is 1.5 points higher.
Sherwin-Williams and Benjamin Moore publish LRV against their own measurements, and here the two disagree with the swatches: Heritage Red reads slightly darker than Red Door in colour space while carrying the higher published LRV. Treat LRV as comparable within a brand, not across two.
Other Benjamin Moore options
Worth knowing if Heritage Red is discontinued locally, or if you want to shift the colour slightly warmer or cooler.
- Smoldering Red 2007-10ΔE 7.66 · noticeably different · The candidate is lighter, more muted, with a small hue shift. Its LRV is 2.9 points higher.
- Million Dollar Red 2003-10ΔE 7.66 · noticeably different · The candidate is lighter, more muted, with a small hue shift. Its LRV is 3.8 points higher.
- Merlot Red 2006-10ΔE 8.08 · noticeably different · The candidate is lighter, more muted, with a small hue shift. Its LRV is 2.8 points higher.
Matches in every other brand
See Sherwin-Williams Red Door SW 2910 matched across all 13 brands →