Benjamin Moore Equivalent of Sherwin-Williams Gentle Grape SW 9074

Sherwin-Williams → Benjamin Moore

Benjamin Moore equivalent of Sherwin-Williams Gentle Grape SW 9074

The closest Benjamin Moore colour is Amorous (AF-600), at ΔE 3.14 — very close.

Gentle GrapeSherwin-Williams · SW 9074
AmorousBenjamin Moore · AF-600

Amorous is the closest Benjamin Moore makes, but at ΔE 3.14 it is a near miss rather than a match. Expect a visible difference where the two meet — on adjoining walls, or against existing trim.

Why people switch between Sherwin-Williams and Benjamin Moore

Most people comparing Sherwin-Williams to Benjamin Moore are not shopping for a new colour. They have already chosen one, and then hit a price difference or a painter who buys from a single supplier. The question is what goes on the wall instead.

How close Amorous really is

Delta E (CIEDE2000)
3.14very close
LRV
27.37Sherwin-Williams is 26.42
Hex
#958896#908A9B in Sherwin-Williams

Nearly the same lightness, more saturated, with a small hue shift. Its LRV is 0.9 points higher.

Sherwin-Williams and Benjamin Moore publish LRV against their own measurements, and here the two disagree with the swatches: Amorous reads slightly darker than Gentle Grape in colour space while carrying the higher published LRV. Treat LRV as comparable within a brand, not across two.

Other Benjamin Moore options

Worth knowing if Amorous is discontinued locally, or if you want to shift the colour slightly warmer or cooler.

  • Hazy Lilac 2116-40ΔE 3.60 · close · The candidate is lighter, with a small hue shift. Its LRV is 2.7 points higher.
  • Faded Violet CSP-455ΔE 3.90 · close · The candidate is lighter, more muted, with a small hue shift. Its LRV is 2.8 points higher.
  • Purple Haze 1413ΔE 4.41 · close · The candidate is darker, with a small hue shift. Its LRV is 3.0 points lower.

Matches in every other brand

See Sherwin-Williams Gentle Grape SW 9074 matched across all 13 brands →